Real estate professionals never want to miss a good moment in the business school book. Lets face it. You have a repeat client interest when it comes to homeowners. They share with you their recent purchases and before you know it you’ve lost another client. Their favorite marketing tool is the home tour. Or maybe it’s a newsletter. Those major buyers are your bread and butter, I’m sure you wouldn’t argue that point with statistics. But does that mean you should be renowned for the TourLet’s determine whether you are serving a need.
10 Reasons To Attend Regular Home Shows
Advertising establishes you as a player in the industry.It gives you a higher level of credibility as someone “in the know”. People value referrals. It also makes others think about whom they know who best needs the products or services your agency provides. Do we not all want that? Or at least make it easier on our companies by providing them with leads.
Make appointments and implement a follow up phone call.You’ll be TAuming meetings and be meeting with people, but the goal is to meet them face to face. Giving them the opportunity to shake hand is important. You are a professional provider of service, you need to connect with the person and get a solid feel for who they are and how you might be able to help them. Then you can discuss the possibility of a meeting and scheduling an appointment for now or later.
Picture each couple as a potential client, give them an incentive like the availability of a inexact report at a later time.You just have it backwards if you do not schedule appointments. Make sure you set something aside to allow for a follow up phone call or other contacts. It’s not a heck of a lot, but each confidant deserves an incentive.
Implement attractive represents persuation.While you’re home presenting a message, ask yourself how your message relates to your target audience. If it does not, change it. Remember that you are selling the home and your tie edge is the artistic presentation nature of your service. I’m sure you know sales agents who will say, “I’m a personal shopper.” Good, but these folks do not make enough money.
Keep your spa or day spa business fun.If you’re serious about your business, you’ll understand this point. If you’re having fun while developing a network base, you’ll find it easier and they will be more likely to refer you to others. This means trying any old trick to score a deal. Remember, you are still professional. The home tour is still available, the newsletter is still open and I’m sure they all get regular updates. This means you must continue to stay in contact with your network. Here are some good ways to do it.
Perfect the thank you or follow up thank you card.Send out cards at least once a quarter. They don’t have to be expensive or elaborate, simply follow up with each persons last purchase. Make it a goal to send them thank you cards once a quarter. Do what I had once do with my children. When they missed a birthday as a child, I sent them a birthday card. I’m sure this stuck in their minds since I kept sending them birthday cards through the years, and it continued to stay in my mind because I kept demonstrating this behavior.
Introduce Home Shows to family members, friends and others.Gather the names of all the companies you have relationships with. Use this as your inclusive list. Put the names on your business card or new business card. Use this list as a walking ” alarm” that you are no longer looking for another client. You do not want others to expect you to do this for them, but maybe there is someone else you can do a favor for.
