Money is tight, sales are down and the competition is screaming for customers through all the traditional tools of marketing and advertising. There are three secrets of marketing and advertising that will rescue your business and move you forward in sales in this very challenging and challenging economy.
Marketing and advertising is the ultimate of all activities in the moving toward sales industry. No matter what type of marketing is used in your business, you need consistent repetition to have an impact and to resonate with your customers. The secret to a successful campaign is never ending repetition. Marketers need to repeat the same message to you over and over and over again for the same to make a difference too those customers who are the most loyal to what they sell. Reexamining the power of marketing and advertising is imperative today, because it’s the only way you can get and maintain a competitive advantage in this competitive age. Marketing and advertising is the most effective way to never have to worry about the economy and how you’ll eat tomorrow.
You should not ever have to worry about marketing and advertising ever again. Start and end of your day and your mind will be cleansed of all marketing and advertising. I’ve never been more excited about the fact that we have put together together the M.A.R.E. Program which will do the thinking for you. All of the great birthdays,ni mission criers, all of the important milestones along the way along the way of a successful launch/entry of a product, and more important all of your customers’ birthdays like Thanksgiving and Christmas and other important holidays, as well as your family’s birthdays and anniversaries. These will be replaced with a real live person that is real and who will need your products for day one and for each day of their lives.
If you are like most business owners, you will never learn how to avoid advertising because you don’t have time. How you want to make it happen? You spend a lot of money on your marketing and advertising and then you go sit in your office and wait. You could have a 30,000 square foot building and a nice window covered warehouse or a very nice looking car, get a nice office, and have a team of employees to help you run the company, but who would not want to sell the family a great big house and car, – I just don’t think so. We have the time to prepare the launch of this new program so that we can consistently frame your message to your customers in the most effective way and also guide you through the things you need to do to bring to life this new program.
I will never be able to explain the complete program but here is two of the key components that we have together called a M.A.R.E. Program.
M. (Make it Real) – Make a real difference, represent the best product that you sell and have the best people. When you actually “Show up and make something happen” the people will see you and want to do business with you.
A. (Actively be real) – Act the piece of this M.A.R.E. Program says, “You are your business, you made the relationships with your clients and prospects, those relationships must now be with you”.
R. (Reprove your posture) – does your M.R.E. Program show you the pushy, egotistical, arrogant segments of your clientele? Most people are not going to hire a pushy, egotistical and arrogant person because those types probably won’t work out as clients and vice versa.
E. (End on a High note) – by having a strong, effective M.A.R.E. Program, you will have a powerful confidence and knowingness to wrap up your sales and marketing program and close new clients for the future.
